Community Manager
About Moshi
Moshi is changing the lives of families around the world. Every day parents share their heart-warming stories with us, telling us how Moshi turned everyday stressors into moments of calm and relaxation. We are building a world class growth team in London to propel Moshi into a year of record expansion after recently closing a $12m Series B round. Our vibrant team based in our Shoreditch office in London changes the future of our fast-growing business every day, with everyone playing an integral role in achieving our goals. Now, we are expanding Moshi to include US-based remote employees, too. Our app, Mosh Kids, is the #1 sleep & mindfulness app for children at the forefront of the digital wellbeing revolution, boasting over 200 million plays of Moshi’s bedtime stories by kids worldwide.
About the Job
Moshi is seeking a smart, professional full-time Community Manager to help grow several of Moshi’s online communities. The role will also involve digital marketing responsibilities related to helping grow online traffic to Moshi’s Facebook Community groups, WhatsApp groups, and blog, in addition to some influencer outreach and influencer relations management. This position reports to the Head of Social, Comm, and Influencer Marketing. The ideal candidate will be responsible for managing and engaging with the organization's online community in a way which builds brand awareness.They will work cross functionally with internal partners to understand business objectives and product feedback in order to communicate effectively with customers. The Community Manager will work on fostering a supportive, enthusiastic and highly engaged community culture for Moshi that drives product engagement and member success.
What you'll do:
- Lead our culture across all of Moshi’s online communities. Build and grow incredible communities that ultimately fuel our company growth
- Help Moshi be an industry model on how communities are run and grown
- Be an overall champion for the community, whose primary goal is to evangelize it
- Implement the existing strategy and plan for our community management and engagement across Facebook, What’sApp, Discord, Reddit and other virtual channels
- Engage directly with the community across channels
- Develop and maintain community guidelines and ensure deep integration into the community
- Have your finger on the pulse of our members at all times
Key Responsibilities:
- Lead and manage the day-to-day responsibilities that keep Moshi’s online communities engaged to encourage growth in membership and user-generated content
- Assist with planning and execution of Moshi’s virtual/in-person events, and other culture-building activities for the Moshi community, plus measure their effectiveness
- Coordinate with Social, Moshi for Schools / Education Team, and product teams to connect our members to the best of Moshi
- Help develop an ambassador program for Moshi’s power users
- Build and manage relationships with users and, where appropriate, with influencers, to enhance our community strategy
- Perform operative tasks including: customizing and emailing out large quantities of outreach to the broader parent, expert, influencer community
- Benchmark versus competitors and conduct competitive analysis to inform strategy.
- Act as liaison between online community members and Moshi’s internal team to inform and facilitate development of product by sharing user feedback
- Provide weekly data and insights that fuel our product and marketing efforts
- Interface with Product and Customer Service Teams to ensure consistency in messaging, and offer insight into customer feedback
- Spot opportunities to improve the user experience and communicate them to the Head of Social or CCO/CPO as actionable recommendations.
- Interface with CS to manage moderation and support in the Moshi community
- Track user behavior and traffic patterns.
- Analyze data and provide strategic insights to inform business decisions.
What you'll need to be successful:
- You’ve built highly engaged communities before, or worked in community management in some capacity. You understand how fostering and leading a brand community inspires an incredible culture
- Be high-energy and able to infuse and bring out positivity, passion, creativity, enthusiasm, and camaraderie in groups
- Be skilled at inspiring people, encouraging people and bringing out the best in people
- Be a data - driven KPI focused driver
- Be exceptionally resourceful at solving problems
- Be a roll-up-sleeves, scrappy, nimble doer
- Have an enthusiastic, generous, nimble and hands-on approach.
- A balance of analytical (data-driven), strategic, and creative thinking.
- Strong interpersonal skills and a warm and concise writing style.
- Excellent communication skills, both written and oral.
- Proactive, willing to chip in, a team player.
- The ability to read and digest technical specifications, and make recommendations based on that knowledge.
- Enthusiasm and a high attention to detail.
- Previous experience with ZenDesk, WhatsApp for Business, Google Analytics a big plus, but not necessary
- The ability to be diplomatic in resolving member disputes.
What We Offer
A growth opportunity for an industry leading product that is changing the lives of millions of families around the world. A rare opportunity to join a company at the start of a life-changing scale-up with an opportunity for significant value creation
Total Rewards Package
The total rewards package will be based on experience and potential, but is attractive and competitive relative to the industry and level.
Process and timeline
We will review and interview on an ongoing basis, but when we find the right candidate, we’re ready to hire immediately.
Please note that, due to a high number of applicants, we will not be able to provide individual feedback at the initial application stages of this process. We will, however, email you regarding the outcome of your initial application. Once you are at advanced stages of this process (i.e. at phone and face to face interview) we will provide considered feedback to all.
