Public Relations Account Manager

About the Company:

Power Digital is a leading, data-driven marketing company that is nationally recognized for its ability to combine the best of art and science. As a full-service firm, the company offers best-in-class services including: SEO, Content Marketing, Paid Media, Social Media Marketing, Public Relations, Influencer Marketing, Email + SMS, Conversion Rate Optimization, Amazon Marketing, Creative, and Web Development. Power Digital is hyper-focused on helping brands scale revenue and increase profits by using data and analytics to guide strategy, ultimately driving irrefutable value for clients. Unique to Power Digital is their proprietary, machine-learning platform SPRnova™ that can analyze any business’s growth opportunities with a corresponding roadmap of how to execute and track progress across every marketing channel. Leveraging their team of the nation’s leading consumer strategists, creatives and data scientists, Power Digital provides scalable and tangible marketing solutions for each stage of the funnel and for every milestone of the consumer journey.

About the Role:

The Public Relations Account Manager is responsible for leading public relations strategies and execution on PR and Influencer accounts as well as serving as the main point of contact on accounts within the PR department and complementary services. The Account Manager leads teams by proactively assessing the needs of his/her clients and fellow team members and putting together strategic plans to set an organized cadence for completing tasks. This person should be able to efficiently execute media results that move the needle for clients.

*This is a remote opportunity open to anyone legally eligible to work in the U.S.

• Responsibilities:
• Maintain high rates of client satisfaction and manage overall health of PR and Influencer accounts
• Account Manage PR client accounts and complementary cross-channel clients as main point of contact leading client communication, reporting, and maintaining high rates of client satisfaction
• Responsible for managing media pitching workflow with full account team and driving results for client roster
• Serve as resident expert on PR and Influencer accounts
• Serve as the Account Manager and day-to-day contact for various clients, ensuring strategy is moving forward and deadlines are met
• Implement comprehensive strategy and plan for all account activities
• Communicates “big picture” logistics and tactics to teams & clients
• Has a firm understanding of client budgets and KPIs
• Leverages deep rooted relationships to garner top tier feature stories
• Conducts media training with clients and team members
• In the weeds pitching when client account team support is needed
• Leads, manages, and holds account teams accountable to deliverables and goals
• Contributes new ideas to better the overall performance and efficiency of the agency
• Leads creative brainstorms and inspires collaboration
• Additional responsibility may include managing part time and full time team members
• Closes the loop on assignments and notify team members when action items are complete
• Maintains positive client relationships which contribute to the overall revenue growth of the company

Requirements:

• Minimum of 5-7 years of client-facing media relations experience
• CPG Media Relations experience highly recommended but not required
• Minimum of 2-3 years of leading account strategy development and team workflow as an Account Manager or Account Supervisor for PR clients
• Extremely strong attention to detail and follow through
• Extremely strong verbal and written communication skills for both client and internal communication
• 1+ year of Management experience with direct reports recommended but not required
• Ability to handle multiple projects simultaneously in a fast-paced environment under tight deadlines
• Passion for Public Relations with a keen creative eye
• Passion for supporting in team growth and development
• Growth mindset and entrepreneurial spirit

Benefits & Perks:

• Robust Medical, Dental, Vision insurance plans with significant employer contribution towards employee monthly premium
• Employer sponsored life insurance, short- and long-term disability coverage
• 401k plan with up to 4% employer match after 6 months of service
• Unlimited PTO
• Employee assistance program
• Monthly & quarterly team bonding activities
• Commission and bonus opportunities each month/quarter
• Flexible Return to Work options post-pandemic