Sr. Content Marketing Manager, Caviar

About The Team

Hi, we’re Caviar. We are a company that is all about connecting hungry people to great, local restaurants. Anyway, you probably know this, but you may not know that we’re actually a part of DoorDash. Together, our mission is to grow and empower local economies. By building intelligent, last-mile delivery technology for local cities, DoorDash & Caviar connect people with the local businesses they care about — helping grow businesses and the communities that support those businesses.

About The Role

The Caviar Brand Marketing team is looking for a seasoned marketer to grow the brand and business through inspiring and cohesive content marketing This role will report to the Director of Marketing and be responsible for developing, executing and evaluating Caviar’s content marketing strategy across all owned social, influencer and editorial channels to drive awareness, engagement and conversion. This marketer will create highly innovative campaigns and produce creative pieces of content for Caviar that are impactful, engaging and effective in driving awareness and conversions alike.

The perfect candidate will be plugged right into pop-culture, understand content trends, keep tabs on key influencers. They’ve worked in a scrappy, fluid, creatively charged environment developing consumer work for an iconic brand. But equally, they know how to apply scientific rigor to social media campaigns to amplify the beautiful content created with clear ROI metrics in mind.

You’re Excited About This Opportunity Because You Will…

• Lead a content strategy that supports the brand’s long-term narrative and business goals around awareness, engagement, growth, and retention
• Be the driving force behind Caviar’s social media channels and develop & execute social first campaigns across Instagram, Facebook, Twitter & YouTube.
• Work collaboratively with Caviar creative team and agencies to produce amazing content and inspiring campaigns that generate buzz for Caviar
• Build strategic relationships with social channel partners (Facebook, Instagram, Twitter, Snapchat, YouTube), and maximize these relationships to surface unique opportunities for the brand.
• Manage and scale influencer program, build relationships with key social influencers and define the vision around influencer marketing.
• Enable the team to scale and do the best work possible by implementing the right suite of tools, infrastructures, and resources
• Evangelize social content best practices, guidelines and tool usage with stakeholders
• Build evergreen editorial content calendar across O+O social and manage content creation for Caviar blog.
• Analyze, measure and report the impact of content marketing efforts to cross functional teams.
• Manage the social media budget, adhering to KPIs
  

We’re Excited About You Because You...

• Have 7+ years in a comparable social/content focused role that include a combination of the following digital or brand marketing areas: social media, advertising, editorial management, influencer marketing,
• Have deep knowledge of today’s social media platforms, audiences, and landscape; immersion in pop-culture
• Are a strategic thinker who can influence and motivate internal stakeholders to see the value of content marketing
• Have a deep understanding of the merits and best practices of content marketing
• Are a strong individual contributor who thrives in cross functional teamwork
• Are a creative thinker who can ideate big, but strong in execution to get the work done
• Are Organized and process oriented. Knows how to scale. Able to adjust and make decisions on-the-fly
• Have a passion for the food space and passionate about Caviar and DoorDash’s mission
• You have a BA/BS degree in marketing, journalism or related field
  

Why You’ll Love Working at DoorDash

We are leaders – Leadership is not limited to our management team. It’s something everyone at DoorDash embraces and embodies.

We are operators – We believe the only way to predict the future is to build it. Creating solutions to lead our company and our industry is what we do on every project, every day.

We are learners – Everyone here is continually learning on the job, no matter if we’ve been in a role for one year or one minute. We are committed to learning and implementing what is best for our customers, merchants, and dashers.

We are one team – The magic of DoorDash is our people, together making our inspiring goals attainable and driving us to greater heights.

About DoorDash

At DoorDash, our mission to empower local economies shapes how our team members move quickly and always learn and reiterate to support merchants, Dashers and the communities we serve. We are a technology and logistics company that started with door-to-door delivery, and we are looking for team members who can help us go from a company that is known for delivering food to a company that people turn to for any and all goods. Read more on the DoorDash website, the DoorDash blog, the DoorDash Engineering blog, and the DoorDash Careers page.

DoorDash is growing rapidly and changing constantly, which gives our team members the opportunity to share their unique perspectives, solve new challenges, and own their careers. Our leaders seek the truth and welcome big, hairy, audacious questions. We are grounded in our company values, and we make intentional decisions that are both logical and display empathy for our range of users—from Dashers to Merchants to Customers.

We're committed to supporting employees’ happiness, healthiness, and overall well-being by providing comprehensive benefits and perks including premium healthcare, wellness expense reimbursement, paid parental leave and more.

Our Commitment to Diversity and Inclusion

We’re committed to growing and empowering a more inclusive community within our company, industry, and cities. That’s why we hire and cultivate diverse teams of people from all backgrounds, experiences, and perspectives. We believe that true innovation happens when everyone has room at the table and the tools, resources, and opportunity to excel.

Statement of Non-Discrimination: In keeping with our beliefs and goals, no employee or applicant will face discrimination or harassment based on: race, color, ancestry, national origin, religion, age, gender, marital/domestic partner status, sexual orientation, gender identity or expression, disability status, or veteran status. Above and beyond discrimination and harassment based on “protected categories,” we also strive to prevent other subtler forms of inappropriate behavior (i.e., stereotyping) from ever gaining a foothold in our office. Whether blatant or hidden, barriers to success have no place at DoorDash. We value a diverse workforce – people who identify as women, non-binary or gender non-conforming, LGBTQIA+, American Indian or Native Alaskan, Black or African American, Hispanic or Latinx, Native Hawaiian or Other Pacific Islander, differently-abled, caretakers and parents, and veterans are strongly encouraged to apply. Thank you to the Level Playing Field Institute for this statement of non-discrimination.

If you need any accommodations, please inform your recruiting contact upon initial connection.