Social Media Marketing Manager
COME JOIN OUR BR CREW!
Here at Basic Research, we’re passionate about improving lives through science. We develop and sell some of the most sought after dietary supplements and skincare products on the market, backed by real science and real results, and insist on having some fun along the way.
We are looking for an experienced Social Media & Influencer Marketing Manager to become a part of our fast-paced marketing team! This Social Media & Influencer Marketing Manager will ensure the brand (women’s wellness) is dramatically growing our reach across digital distribution. There will be a focus on influencer partnerships and organic social media to drive awareness, views, and traffic to brand and product content.
What you'll be doing:
- Leading influencer strategy for women's wellness brand including identifying, contacting, securing influencers, negotiating pricing, terms of contract, content quality, and getting content pushed live
- Analyzing historical and current data to optimize influencer content direction, strategy, and value
- Owning influencer program success and reporting to leadership on campaign progress
- Engaging with influencers and community on an ongoing basis to strengthen brand relationships
- Planning, creating, and posting content for all platforms
- Managing and maintaining the day-to-day social media calendar
- Owning social media accounts, including Instagram, Facebook, Pinterest, YouTube, etc. and identifying opportunities for growth on social platforms
- Managing day-to-day social listening across social platforms including engaging with the online community and responding to comments, questions, requests, customer service inquiries
- Compiling monthly reports with relevant stats and community metrics
- Collaborating with ecommerce, copywriters, designers, Brand Director for another brand, compliance, and sales team to help develop social media strategies and tactics for brand campaigns and product launches
- Relaying community feedback to relevant internal stakeholders
- Working with production and creative teams to request relevant assets
Qualifications & skills requirements:
- Proven work experience in planning and managing social media and influencer campaigns and longer-term strategies
- Commercially and creatively minded, with the ability to deliver content ideas
- At least 3+ years’ experience managing social media platforms at brand or agency
- Knowledge and ability to grasp marketing trends and techniques and act proactively
- Ability and eagerness to learn how to leverage social media insights to guide strategic recommendations through execution
- Willingness and interest in traveling to relevant brand events as needed
- Ability to work independently and as part of a cross-functional team
- Strong writing and verbal communication skills; copywriting experience is a plus
- Experience working with texting campaigns is a plus
- Experience working with a beauty, sports nutrition or fitness brand is a plus
- A degree in marketing, communications, English, journalism, or related field required
As a part of the BR Crew, you'll have:
- Attractive compensation package including better than industry standard benefits which include, Flexible PTO policy, Holiday pay, Medical, Dental and Vision Insurance, 401k, and generous employer HSA contribution
- A great opportunity to master your skills in a successful fast-growing business
- A professional team atmosphere to ensure a positive work environment
- Work satisfaction, knowing the products you work with are making a difference for countless customers
- Employee store discounts
- Tuition reimbursement program
- Tenure bonuses
- On-site Café: Weekly rotating menu open Tuesday & Thursdays during breakfast and lunch hours
- In-office gym
- Ability to work remotely
A bit about us:
Basic Research is an award-winning, multimillion-dollar company and one of the top distributors in the beauty, anti-aging, weight-loss, bodybuilding, and skincare industries. For more than two decades, we have been distributing some of the best-selling, most sought-after formulations in the world. By bringing real research and science into the industry, we created a skin-care phenomenon with StriVectin-SD™. This "stretch-mark cream turned anti-wrinkle phenomenon" quickly became wildly popular and has earned its place as one of the most effective, highly recognized, and successful skin-care product lines of all time. As each year passes and with continual new scientific findings, our product portfolio continues to expand to meet the needs of our customers. Our goal is to give people everywhere the support they need to keep making a difference and living life on their terms.
As our company grows, we are intentional about hiring the right candidates for not only the position, but for the company as a whole. Every person at BR holds an important piece of the puzzle, and together make up a unique, passionate, and talented team. We aim to create an environment that each person is contributing and making a difference, and we work hard to ensure that not only our customers are living happy healthy lives, but our team is as well.
Sound like a good fit? Come join our BR Crew & apply today!
