Social Media & Influencer Marketing Manager
About the Company:
Based in Denver, CO, and founded by Andrew Bernstein along with actresses Daniella Monet and Evanna Lynch, Kinder Beauty is on a mission to make it easier than ever for consumers to discover the best cruelty-free, vegan, and clean beauty products at the lowest prices.
Our Kinder Beauty Box is a clean, vegan, and cruelty-free beauty subscription box. Each month, Kinder Beauty Box subscribers get a box packed with kindly curated skincare, makeup, hair-care products, and/or accessories delivered right to their door. The boxes retail for $26 (or less) and each box contains up to $165 worth of items. To date, Kinder Beauty has worked with top ethical beauty brands such as DERMA-E, Juice Beauty, 100% Pure, INIKA Organics, Kopari, Franklin & Whitman, Andalou Naturals, OSEA Malibu, Au Naturale Cosmetics, and countless others.
About the Role:
We are currently seeking exceptional applicants for a full-time, remote Social Media & Influencer Marketing Manager position. The ideal candidate has CPG/DTC and/or e-commerce experience and is an expert in all things social media.
The Social Media & Influencer Marketing Manager should share our vision of mainstreaming ethical beauty and be prepared to play a pivotal role in the company (with room for growth). This role will report directly to the Director of Marketing and work very closely on all aspects of social media, from strategy to planning to community management to reporting, and much more!
Among other things, Kinder Beauty’s Social Media & Influencer Marketing Manager will:
-create and execute monthly, quarterly, and annual social strategies
-work closely with our social media team on content strategy, optimization, and calendaring
-create monthly reports and analytics
-write captions for social content (must be a strong writer and able to pick up our brand voice quickly with little to no editing)
-help grow and manage a robust influencer marketing program
-launch and grow a brand ambassador program, managing content creators
-foster our online community by responding to comments and DM’s on all social platforms (FB, FB Group, IG, TikTok)
-work closely with our editorial team on content strategy, optimization, and calendaring
-work to improve customer experience/loyalty and brand awareness (rewards/contests/giveaways etc.)
The ideal candidate must have:
-ability to operate in a fast-paced environment
-e-commerce experience
-experience working on a national or global brand
-strong knowledge of social media strategy and reporting
-comfortable with year-long marketing strategy and planning
The ideal candidate possesses most of the following criteria:
-a strong interest/experience in veganism and/or the cruelty-free beauty space
-an understanding of the clean beauty space
-a deep understanding of vibes and aesthetics (on a brand level)
-strong attention to detail
-direct-to-consumer experience
-subscription experience
-agency experience
-experience with Sprout Social and/or influencer management software tools
-4-6 years of social media experience
Required skills:
-Excellent writing skills (and we mean EXCELLENT)
-Very organized and detail-oriented
-Great at project management
-Clear communicator
-Problem solver
-Eager to learn and grow
You definitely have:
-a passion for self-care and social change
-a love of game-changing consumer products
-a sense of humor and of self
-a growth mindset
-a positive attitude
About this position:
-full-time, salaried position ($65,000 - $72,000)
-medical, dental, vision, and other benefits offered
-100% remote (with the possibility of some travel when it is safe to do so)
-unlimited PTO
-pretty awesome, if you ask us
To apply for the Social Media & Influencer Marketing Manager position at Kinder Beauty, please send your resume along with a cover letter to [email protected].
Please include your name + the position title in the subject line of the email, and be sure to tell us exactly what excites you about the role and highlight why you’re the perfect fit. Candidates who do not submit a cover letter will not be considered.
