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Posted September 10, 2021
WEBTOON

Influencer Program Coordinator

WEBTOON
Los Angeles, CA, USA ⚠ [Archived] No Longer Accepting Applicants

WEBTOON is a world leader in digital entertainment with over 72 million unique monthly readers. We are a rapidly growing digital entertainment company and storytelling platform with users and creators from all over the world. Every day we come ready to learn, contribute, and get excited about the opportunity to work alongside people of different backgrounds and work styles.

We’re looking for an organized, detail-oriented marketer who understands how to strategically coordinate influencer partnerships to connect the WEBTOON brand with Millennial and Gen-Z audiences. You will work with external talent and internal stakeholders across Marketing, Digital and Partnerships, Creative, and Content.

**This is a 3-month temp-to-hire position**

What You Will Do

  • Work as one of the main POCs for WEBTOON Ambassadors and Influencers
  • Coordinate day-to-day Influencer needs and Inquiries Including asset trafficking
  • Research and discover new Influencer partners and content Ideas
  • Conduct outreach to the identified new talents based on audience demographics and social media metrics
  • Onboard the new Influencers by providing guidelines, orientations, and other supports as needed
  • Monitor and analyze Influencer content performance and provide feedback for Improvements and further growth
  • Ideate and execute ambassador community activations such as online events
  • Assist the Influencer Marketing Manager with administrative duties such as facilitating finance and legal paperwork, organizing & delivering digital assets, and updating databases
  • Stay up-to-date with trending topics and viral hashtags to actively apply them to WEBTOON's digital partnership campaigns
  • Other duties and projects as assigned

Who You Are

  • You have 1-2 years of experience in a marketing agency or in-house at a brand coordinating influencer partnerships and/or programs—bonus if you have experience in entertainment or mobile apps
  • You must have experience researching and onboarding influencers based on marketing objectives and social media metrics
  • You must be knowledgeable about social media platforms from the brand perspective, including (but not limited to) YouTube, TikTok, Instagram, and Twitch
  • You thrive on outreach and fostering relationships with partners
  • You have excellent verbal and written communication skills to effectively communicate the WEBTOON brand to external partners
  • You have experience with hosting online community events/activations
  • You can work in a fast-paced startup environment and execute multiple projects with enthusiasm and attention to detail
  • As a HUGE plus, you’re deeply engaged in WEBTOON, webcomics, animation sphere online, staying on top of the latest news and trends within the community.
  • Bonus if you have experience with Photoshop and/or video editing