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Posted September 14, 2021
Babe Lash

Marketing Manager

Babe Lash
Salt Lake City, UT, USA ⚠ [Archived] No Longer Accepting Applicants

Position Summary:

The Marketing Manager is responsible for developing, implementing, and executing strategic marketing plans for an entire organization to attract potential customers and retain existing ones. This position reports to the BABE Lash - Director of Marketing and E-Commerce.

Essential Functions:

  • Manage the day-to-day activities of 5 or more individuals by providing leadership, oversight, and accountability.
  • Maintain a high level of organization and strong attention to detail on all marketing assets and timelines.
  • Manage and execute the promotion and positioning of each product within our brand.
  • Foster an environment of creativity to create campaigns that attracts customers and increases brand awareness.
  • Ensure strong working relationships with each department and individual stakeholders to ensure cohesiveness amongst all branding efforts.
  • Maintain a strong degree of knowledge on each aspect of each product.
  • Manage, maintain, and monitor the marketing budget.
  • Prepare and provide regular updates and analytic reporting to pertinent team members on an ad-hoc and regularly scheduled bases.

· Proficient in software programs to create calendars, schedules, and project timelines and marketing campaigns.

· Serve as a point of contact for team members regarding expectations, timelines and deliverables and roadblocks.

· Any other appropriate tasks as assigned by management

Knowledge, Skills & Abilities:

  • Very strong analytical and communication skills (verbal and written).
  • Proven track record and experience developing marketing plans and campaigns.
  • Experience working with a variety of departments and levels of employees, building relationships & driving completion of deliverables
  • Ability to think creatively and strategically and communicate at the executive level, coupled with top-notch organizational skills and an attention to detail
  • Proficient with MS Office tools such as Excel, Outlook and Word and various marketing automation and CRM tools
  • Able to work and think quickly

· Strong business partnering and interpersonal skills

· Must be able to prioritize a heavy workload (metric driven) with exceptional organizational and time management skills

· Must be trustworthy and handle highly confidential information with the utmost care and discretion.

· Occasional travel may be required.

· Experience operating in a fast-scaling business a plus

Additional Requirements:

  • Minimum of 3 years’ related experience (SEO, Influencer marketing, social media, paid media, blog writing)
  • Bachelor’s degree in marketing, business, or another related field
  • Master’s degree a plus
  • Previous Experience with Consumer Goods or Beauty a Plus
  • Legally able to work in the United States

EEO STATEMENT

It is the policy of BABE Lash to provide equal employment opportunities to all individuals regardless of their race, creed, color, religion, sex, age, national origin, disabilities, veteran status, marital status, sexual orientation, military status or any other characteristic prohibited by state or federal law.