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Posted October 01, 2021
a.k.a. Brands

PR Representative (Influencer Marketing)

a.k.a. Brands
West Hollywood, CA, USA ⚠ [Archived] No Longer Accepting Applicants

Founded in Australia in 2014, Petal & Pup is a lifestyle ecommerce business with an emphasis on creating the best possible customer experience. We were obsessed with how our shop front' looks and are committed to ensuring our customers have a wide selection of all the latest and greatest styles to choose from.
Today, we operate our headquarters office and global distribution center in Brisbane, Queensland, Australia, and our US expansion office in West Hollywood, CA. As part of our global expansion, we are looking for top performers and ecommerce experts to join our team! Come help us grow the Petal & Pup brand around the world! We only want the best and believe in maintaining a strong company culture and staying true to our values, including:
> We're all about style. > We're mindful. > We're egalitarians. > We love our customers.
If this sounds like the type of opportunity and company that you would love to work with, what are you waiting for? We can't wait to meet you!
We are experiencing a continued period of rapid growth, both locally in Australia and also Internationally. We are committed to building a global brand and currently have an exciting new opportunity available for an experienced globally minded PR Representative (Influencer Marketing).
As a PR Representative (Influencer Marketing), you must love mingling with fashionistas; facilitating collaborations with social media influencers and establishing authentic relationships with influencers on behalf of Petal & Pup. This position works behind the scenes to help drive brand engagement and reach through thoughtful collaborations and sensational hauls broadcast by loyal influencers. You need to know how to work your magic to our looks and styles in front of the right people in order to expand our list of global fans.
This Position is Responsible For:

  • Build and maintain strong relationships with social influencers on behalf of Petal & Pup through collaborations and regular communication.
  • Manage and negotiate influencer campaign budgets, payments, engagement levels, and overall performance.
  • Analyze and report on the performance of your collaborations monthly including competitor analysis for your assigned group.
  • Constantly review key influencers and PR opportunities to determine any new influencer strategies or opportunities.
  • Provide support for all communications-related activity from influencers
  • Monitor social media content from collaborations and present quality content to the Social Media Team for re-posting on the Petal & Pup Instagram, SnapChat, Tik Tok, and related accounts
  • Grow Petal & Pup's social media presence through influencers
  • Attend and assist PR/marketing activation's and events, including off-site activation's when required

Education & Experience Requirements:

  • Two (2) + years of directly relevant experience working in PR, Marketing, Social Media, or closely related function.
  • Two (2) to four (4) years of previous customer service, retail, or hospitality experience (preferably in a growth oriented company).
  • Bachelor's degree in business or related field; additional relevant work experience can be substituted for an earned degree.

Knowledge & Skill Requirements:

  • Strong interpersonal and negotiation skills.
  • Exceptional attention to detail and quality control.
  • Ability to organize, prioritize, and reorder workload in a dynamic environment.
  • Ability to work both independently and as part of a team.
  • Flexible thinker with the ability to make sound independent decisions.
  • Ability to work with little supervision, check ego at the door, and work well with others at all levels in the organization.
  • Ability to work in a fast-paced, multi-tasking environment.

We offer a package that can only be described as best in class within the ecommerce space today! Amazing Employee Discount Program (50%) Company Sponsored Medical (HMO & PPO Options), Dental, & Vision Plans Company Paid Life, Short Term Disability, Long Term Disability, & Employee Assistance Plans 401(k) Program (100% Match Up to 5% of Pay) Individual & Team Based Leadership Development Programs Positive Company Culture that Celebrates both Personal & Company Milestones 15 Vacation Days + 10 Sick Days + 10 Holidays Aside from the amazing array of tangible benefits and perks, Petal & Pup offers you the chance to make a daily impact on a global business. You have the opportunity to pursue your passion and plan your own future as part of our team! What are you waiting for? #Petal&Pup #Petal&PupCareers #akaBrands #akaYourCareer Petal & Pup USA, Inc., is an Equal Opportunity Employer (EOE). We're committed to a diverse and inclusive workplace and encourage applicants from all walks of life. Come join us, different makes us better. If you need assistance or accommodation during the hiring process due to a disability, please contact us at [email protected]. Please note that we do not respond to application inquiries or resume submissions via this email address. Principals Only - No Agencies Please.