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Posted October 14, 2021
GOFA

Social Media Marketing Manager (Digital marketing & Fitness App Exp. Preferred)

GOFA
United States Remote ⚠ [Archived] No Longer Accepting Applicants

Are you looking for a creative role where you can learn, grow, excel and get experience and exposure to a startup environment? If you’re someone who loves being in the mix of teamwork and gets excited about building brand campaigns through creative design, then we have a role for you!

Our Marketing Team is rapidly expanding in Hong Kong and the US. We are on the hunt for a globally-minded creative, out-of-the-box thinker with an eye for detail to help bring our big ideas to life!

About GOFA

We are a global user-first technology company with health and fitness at its core. With offices in Hong Kong and San Francisco, GOFA has a global presence. On a mission to make personal training more accessible, our goal is to inspire people to create healthy habits and improve their lifestyles using cutting-edge AI technology, to provide completely personalized and dynamic workouts, all in the palm of your hand. We want to help people find the joy in moving their bodies, the gratification of seeing results, and the benefits of making healthier choices.

Duties and responsibilities

  • Represent Gofa and increase brand awareness across multiple channels.
  • Develop and lead influencer marketing strategies
  • Manage influencer product seeding tactics
  • Research and identify key influencers and build strong relationships with them
  • Test opportunities and own relationships with new partners, influencers, and channels.
  • Assist our community management and engagement across Facebook, Discord, Reddit, and other channels
  • Report on the impact of influencers and develop actionable insights that inform the larger marketing ecosystem
  • Develop a strategy and plan for challenges, competitions, events, and other brand-building activities for the Gofa community.

Requirements

  • Passion for social media and influencer marketing
  • 3+ years of experience in content curation & community management (preferred)
  • 3+ years of experience in influencer marketing (preferred)
  • Good understanding of the local market
  • Ability to thrive in dynamic, uncertain, and fast-moving environments, a hustler
  • Excellent communication skills
  • Excellent interpersonal and relationship-building skills
  • Passion for tech and fitness

What do we offer?

  • Being part of a fast-growing start-up with hands-on exposure from day one
  • A vibrant and international team
  • Regular company and team events
  • Chance to have a significant impact on one of the fastest-growing tech-enabled companies in the fitness industry in the U.S.
  • Transportation and work-related expenses sponsorship