Marketing Operations Intern
About the Company:
Power Digital is a leading, data-driven marketing company that is nationally recognized for its ability to combine the best of art and science. As a full-service firm, the company offers best-in-class services including: SEO, Content Marketing, Paid Media, Social Media Marketing, Public Relations, Influencer Marketing, Email + SMS, Conversion Rate Optimization, Marketing Operations, Amazon Marketing, Creative, and Web Development. Power Digital is hyper-focused on helping brands scale revenue and increase profits by using data and analytics to guide strategy, ultimately driving irrefutable value for clients.
Unique to Power Digital is their proprietary, machine-learning platform SPRnova™ that can analyze any business’s growth opportunities with a corresponding roadmap of how to execute and track progress across every marketing channel. Leveraging their team of the nation’s leading consumer strategists, creatives and data scientists, Power Digital provides scalable and tangible marketing solutions for each stage of the funnel and for every milestone of the consumer journey.
*Remote, office, & hybrid options available
Internship Term: Winter/Spring 2022
Compensation: College credit [MUST be enrolled in college course]
Desired Fields of Study: Marketing, Sales, Digital Advertising, B2B, SAAS
Hours Desired: 15-20 hours/week
About the Role:
Power Digital Marketing is looking for an ambitious Marketing Operations Intern with an interest in marketing operations processes and CRM management and optimization for B2B clients. We’re looking for a critical thinker who loves to problem solve and get in the weeds with different marketing technology stacks. If you’re eager to learn more about marketing automation and CRM logic, this is a great opportunity for you!
You will mainly be responsible for Marketing CRM setup assistance, migration tasks, CRM clean-up collaboration, and maintenance and elevation support for the Marketing CRM.
Responsibilities:
- Work directly under one of our marketing operations strategists to support with production and strategy.
- Facilitate Marketing CRM setups (primarily Hubspot and Pardot) for new and existing clients
- Assist in migrating data from one CRM or ESP to a new Marketing CRM (primarily Hubspot and Pardot)
- Provide reinforcement for clean-up tasks within Marketing CRMs and continue to ensure they operate cleanly and efficiently
- Help with other tasks like automation setup, list segmentation, custom report setup, and other CRM optimizations
- Contribute ideas during strategy meetings
- Attend regular trainings and cross-channel learning opportunities
- Develop an understanding of marketing operations and tactics to grow this channel
Requirements:
- Have taken marketing-specific courses or had past marketing internships
- Interest in technical marketing systems
- Analytical and detail-oriented
- Have experience using excel and basic formula functions
- A strong problem-solving mentality
- An understanding of CRMs like Hubspot and/or Pardot/Salesforce, or the willingness to learn prior to the internship start date
- Ability to prioritize and balance multiple tasks
- Basic JavaScript is a plus
Please be aware of fictitious job openings, consulting engagements, solicitations, or employment offers from suspicious sources. These engagements may be an attempt to obtain private information, or to induce you to pay a fee for services related to recruitment or training. Power Digital does NOT charge any application, processing, or training fee at any stage of the recruitment or hiring process. All genuine job openings will be posted on our careers page at https://www.linkedin.com/careersite/powerdigital. If you have any doubts about the authenticity of any messaging behalf of Power Digital, please submit an inquiry at https://powerdigitalmarketing.... before taking any further action in relation to the correspondence.
