Growth Marketing Manager (Remote)

The Growth Marketing Manager works as part of the Lead Generation Marketing team responsible for supporting marketing strategy, executing against product launch plans, and thought leadership content to drive market awareness and revenue for the MarTech business.

The Growth Marketing Manager works within the team and cross-functionally with teams in Sales, Sales Enablement, Product Marketing, & Corporate Marketing.

Primary Accountabilities

• Collaborate with product marketing and product team to launch A/B test growth marketing programs
• Assist with content development and creation from brainstorming to bringing it to market
• Be a thought leader for growth marketing processes, driving best practices across the MarTech business unit
• Leading the ideation and execution of experiments that will improve marketing performance and downstream marketing sourced revenue
• Building customer segmentation and targeting to deliver messaging that is personalized, complementary, and reinforced across our marketing channels (social media, outbound email, website etc)
• Independently conduct research on competition, users, and customers to inform marketing strategy
• Help with the project management of marketing campaigns for the MarTech business
• Independently seek out inputs needed to support decision making to ensure we meet our revenue plan
• Build productive internal and external working relationships; interact internally with functional peer groups and occasionally with others outside of functional group
  

Required Qualifications

• Bachelor’s degree in business, marketing or a related discipline
• 5-7 years’ related work experience, preferably marketing financial or technical services for manufacturers or retailers; or any equivalent combination of experience and training that provides the required knowledge, skills, and abilities needed to complete the major responsibilities/essential functions of the position
• Industry experience in social, online advertising or influencer marketing, a plus
• Demonstrated capacity to communicate large-scale concepts
• Ability to approach the day-to-day with both a product and client mindset
• Eminently curious, with a high propensity for self-learning
• Proficiency working with the following software programs: Google Suite, Microsoft PowerPoint, and Microsoft Excel
  

Individual Competencies

• Research: Strong ability to research topics and synthesize information into concise recommendations and reports
• Influence: Persuades or convinces others to support an idea, agenda, or direction through establishing credibility, using data and facts for support. Directly address a person's concerns or issues and make connections.
• Attention to detail: Meticulous in formatting consistencies. Demonstrated excellence in writing skills, with high attention to detail and emphasis on accuracy
• Authenticity: Builds legitimacy by being positive, trustworthy, and promoting openness through honest and ethical relationships.
• Innovative: Ability to develop, sponsor, or support the introduction of new and improved methods, products, procedures or technologies.
• Urgency: Maintains a sense of urgency to complete tasks and accomplish goals. Proactively works through problems and keeps initiatives moving forward despite challenges
• Accountability: Sets clear goals, objectives, expectations, and responsibilities and monitors the process, progress and results to hold self and others accountable for measurable actions and results.
• Organizational/Multitasking Skills: Ability to maintain organization on multiple tasks and projects simultaneously in a high-pressure, timeline-driven environment
• Customer Service Oriented: Willingness to support and provide excellent service to our Sales partners
• Adaptable: Responds to change with a willingness to learn new ways to accomplish work objectives with a positive attitude.
• Teamwork: Builds relationships and works cooperatively with others, inside and outside the organization, to accomplish objectives, leverage information and achieve results.
• Storytelling skills: Demonstrated ability to research topics and synthesize information into concise recommendations and reports.
• Communication: Ability to give and receive messages and information in written, oral, and visual formats in a clear and succinct way for a complete understanding of meaning and intent. Strong oral communication skills and ability to interact successfully and collaboratively with others
• Accountability: Sets clear goals, objectives, expectations, and responsibilities and monitors the process, progress and results to hold self and others accountable for measurable actions and results.
  
The physical demands described here are representative of those that must be met by an associate to successfully perform the major job responsibilities (essential functions) of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the major job responsibilities. This job description is not intended to be an exhaustive list of all duties, responsibilities, or qualifications associated with the job.

While performing the duties of this job, the associate is:

• Regularly required to use hands to finger, handle or feel objects, tools or controls, and reach with hands or arms.
• Regularly required to talk or hear and read instructions on a computer monitor and/or printed on paper.
• Occasionally required to stand, kneel or stoop, and lift and/or move up to ## pounds.
• Regularly required to view items at an extremely close range and must be able to adjust and readjust focus.
  
Occasionally: Job requires this activity up to 33% of the time

Frequently: Job requires this activity between 33% - 66% of the time

Regularly: Job requires this activity more than 66% of the time

Safety

• Support a safe work environment by following safety rules and regulations and reporting all safety hazards.
  
As An Inmar Associate, You

• Put clients first and consistently display a positive attitude and behaviors that demonstrate an awareness and willingness to listen and respond to clients in order to meet their short-term and long-term needs, requirements and exceed their expectations.
• Treat clients and teammates with courtesy, consideration and tact; you also have the ability to perceive the needs of internal and external clients and communicate effectively with the objective of delighting and retaining the client.
• Build collaborative relationships and work cooperatively with others, inside and outside the organization, to accomplish objectives, develop and maintain mutually-beneficial partnerships, leverage information and achieve results.
• Set and attain achievable, yet aggressive, goals with a sense of urgency and accountability.
• Understand that results are important and focus on turning mission into action to achieve results following the principles of Flawless Execution while consistently complying with quality, service and productivity standards to meet deadlines and exceed expectations by giving our clients the best possible outcome.