Skip to main content
Posted April 11, 2022
160over90

Senior Account Executive, Public Relations, Charlotte, NC or NYC

160over90
New York, NY, USA ⚠ [Archived] No Longer Accepting Applicants

Job Description

160over90 seeks a sports-focused PR professional in Charlotte, NC or NYC who has the passion, well-rounded background, professionalism and media contacts to help lift some of the highest profile campaigns in sports marketing to even greater heights.

This Senior Account Executive position offers the chance to work with two of our biggest clients that are at the forefront of the sports world. You’ll do so by joining our agency in our mission to bring brands closer to culture through winning strategies, effective storytelling and executing our client’s work through media relations results.

Here’s The Person That Fits This Role

  • You see yourself as a media relations maven that has a passion for sports and entertainment with experience and contacts within those verticals
  • You see the value in growing and strengthening your media contacts by working with a pair of high-profile brands that have sizable investments and budgets in sports and culture
  • You understand how to leverage top talent across your national and regional sports, business and general interest news contacts in support of our brand campaigns
  • Your personal passions fuel your career ambitions to bring brands closer to culture
  • You have the nimbleness to be on the road with one client while keeping the work going with another

160over90 is an elite group of communications, public relations, and marketing professionals responsible for creating innovative strategies and campaigns for influential consumer, technology and lifestyle brands.

Responsibilities

  • Support day-to-day management of client relationships
  • Contribute to the development and execution of PR campaign strategies
  • Work with sports and entertainment talent at top events such as the Super Bowl, NCAA “March Madness,” the Army-Navy Game and more
  • Leverage media relationships to secure earned media coverage for product launches, brand campaigns and brand ambassador activity, among other initiatives
  • Help manage a PR event lifecycle from concept to execution
  • Work in collaborative team environments to help develop presentations, press releases, recaps, client briefs/POVs and briefing documents
  • Manage brand ambassador relationships, acting as liaison between client and the talent ambassador and/or his/her team
  • Help lead internal teams and mentor junior account members

Qualifications

  • Bachelor’s degree preferred – Public Relations, Communications, Journalism or a related field
  • 3-5 years of PR/media relations experience at an agency or brand
  • In depth knowledge of and a strong passion for sports, fitness and entertainment
  • Proven track record of building and growing strong client and media relationships
  • Communicate effectively and professionally, exhibit strong organizational, presentation and interpersonal skills
  • Ability to show time management skills and handle a high-volume workload
  • Proven ability to lead an account team(s) on multiple projects simultaneously and drive results
  • Ability to think strategically and creatively, and to problem-solve independently and in groups

About 160over90

160over90 is a full-service marketing agency that is integrated within the Endeavor network, which includes entertainment agency WME; sports, fashion, events and media company IMG; premier mixed martial arts organization UFC, and other entertainment properties. This gives our team unparalleled access to the people and events creating culture, from influencers to top-tier talent.

The PR and communications team is more than 100 people globally. We specialize in communications strategy, public relations, media relations, influencer marketing, and social media—both as standalone client services and as drivers of integrated 160over90 campaigns. We work differently because we’re fully integrated with other best-in-class creative, experiential, advertising, cultural strategy, and research experts, allowing us to create programs that will resonate to create engagement, headlines and cultural moments for our clients.

160over90 is the rarest of companies that can stake true claim to understanding what people can’t ignore. We do this through the closest possible ties to culture through the Endeavor network along with industry-best data and insights tools in order to advance our client’s stories.

Engagement through storytelling is the differentiator of what it means to be human and our company is connected to and made up of the world’s greatest storytellers. This goes deeper than connectivity and our company culture – it is our very origin and essence.

160/90 is an equal opportunity employer committed to a diverse and inclusive work environment.