Chief Marketing Officer
Who We Are:
Cosme Hunt is an award-winning direct-to-consumer company with authentic beauty from Japan. Based in Los Angeles, Cosme Hunt aims to pioneer a new wave of inner beauty by curating the best and most innovative beauty products with a spirit of Japanese beauty history. Launched in May 2018, Cosme Hunt has rapidly gained national acclaim and has been seen in BeautyMatter, Glossy, WWD, Cosmetics Design, Beauty Independent, and Cosmetics Business.
About the Role & Responsibilities:
We are looking for a highly organized and ambitious Director of Marketing candidate who’s excited to accelerate the growth of the brand and develop our community. The candidate must have experience developing and executing marketing campaigns to build community and awareness, hit the ground running, and thrives in a fast-paced startup environment.
At Cosme Hunt, you’ll own and lead the day-to-day execution of all things marketing across growth, content, and brand, alongside working with the co-founders to develop and shape a long-term strategy. If you’re a creative-minded, growth-oriented person who loves building a brand from the ground up, we want to hear from you!
Areas of responsibility include:
Work closely with the co-founders and the creative team to develop, shape and execute Cosme Hunt's marketing and brand strategy
Establish and refine brand positioning, identify target customers, and develop marketing plans with specific objectives across different channels and regions
Ideate, lead and execute multi-channel marketing campaigns from start to finish across but not limited to email, social, influencer, paid social/search, direct and online/offline event
Plan, manage and execute the content calendar alongside the creative team
Manage social media platforms/tools (Instagram, TikTok, Youtube, Facebook, Twitter, Slack) and develop a community growth strategy.
Spearhead and execute on-field marketing initiatives, including events and retail activations, brand partnerships and collaborations like our Heritage Line
Oversee, plan, and execute on influencer marketing, sponsorship and community engagement opportunities
Manage or work with the creative team in branding and brand marketing opportunities such as sales support asset creation, packaging projects, and brand touchpoints
Develop and execute strategies and to increase retention and lifetime value of customers via organic and paid marketing channels
Analyze customer insights, consumer trends, market analysis, and marketing best practices to build successful strategies
Create, maintain, and conduct analytics reporting across multiple platforms to extract and recommend key insights for future campaign development and go-to-market strategies
Research and help identify new marketing and sales opportunities for Cosme Hunt
Work with PR partners in crafting & broadcasting Cosme Hunt’s story, news, and mission
Minimum Qualifications:
6+ years of experience in marketing-related positions in the retail CPG industry
2+ years of people management skills. Great people skills and empathy to connect with others.
Located in LA and can come to the office at least 3 times a week.
Able to develop our business, develop our full-funnel marketing strategy and embody our values and mission.
Experience using Shopify
Proficiency with social media strategy. Creative-minded with the ability to create and direct content across short-form videos, static posts, blogs, social and more.
Experience using creative tools (such as Canva & Figma) and work collaboratively with designers
Experience using CRM tools (Klaviyo or similar tools) with knowledge of email marketing, including targeted segmentation, effective creative/calls-to-action, testing, customer lifecycle messaging and trigger messaging
Strong knowledge of landing page optimization
Experience with paid digital marketing (Google Ads, Facebook Ads, Instagram Ads, etc.): ad units, tactics, strategy, and channels
Willing to be scrappy and hands-on in a fast-paced startup environment, can work flexibly and collaboratively across multiple projects even when priorities change
Strong communication skills—including written, verbal, and non-verbal—and the ability to manage and lead a team
Strong time management skills
A patient, team-first & success-oriented attitude with a growth mindset
A passion for beauty and wellbeing!
Preferred Qualifications:
Some knowledge and experience with the beauty industry.
Have a degree in, or are in the process of obtaining a degree in marketing
Understanding of AAPI culture
What You Can Get:
Your time at Cosme Hunt can be compensated with:
Workspace
Beauty sessions by professionals
Career development mentoring
Beauty networking
Great medical, dental, and vision insurance options
