Marketing Manager, Gaming Partnerships

Company Description

Brainrider is a marketing and creative agency with teams in Menlo Park/San Francisco, Los Angeles, Seattle, New York City, London, and Toronto. We work with ambitious marketers, in-house creative teams, and internal agencies to do more, by filling capability and capacity gaps and enabling them to execute their marketing and creative at scale.

We believe collaboration is at its best when we feel at home, so we work as a team — plain and simple. Whether we’re brainstorming better marketing ideas for our clients, or pushing the gas to meet a tight deadline, it all happens with adaptability, optimism, and teamwork. When you join us, you may be pleasantly surprised to find yourself surrounded by smart, genuinely down-to-earth and inclusive people who want to grow with you.

Are you our next team member?

The role

We are looking for an energetic, detail-oriented Marketing Manager to join our client-embedded team. You will be working closely with our client’s North America Gaming Partnerships team, driving awareness, engagement, and adoption of their Gaming platform and its products among creators and developers. Ideally you have industry familiarity. You are knowledgeable and passionate about gaming and video streaming. The ideal candidate is highly self-motivated with a strong background in project or events management, who understands the intricacies of navigating matrix organizations.

The Marketing Manager will be responsible for supporting all aspects of B2B marketing. You will help plan, implement, run, and optimize education campaigns, including but not limited to marketing programs, virtual events, email and web marketing initiatives, case studies, live shows, and educational marketing collateral. This position is fast-paced, and a working style that thrives under pressure will be a source of motivation and inspiration.

What You’ll Do

• Support North America marketing programs, including in-person and virtual events, content campaigns focused on gaming developers, and content creators in the region
• Manage complete processes from planning to execution, demonstrating exceptional project and stakeholder management skills
• Collaborate and build relationships with cross-functional partners including creative, marketing, engineering, analytics, product, and external agencies
• Collaborate with other regions to manage localization of marketing content and collaterals by coordinating across internal reviewers and external agencies
• Create and execute full-cycle integrated digital marketing campaigns, and drive optimization and specific product adoption among gaming developer audiences
• Use analytical skills to evaluate and refine end-to-end customer experience largely for events (IRL, hybrid, and virtual)
• Synthesize learnings into actionable insights to shape plans and report best practices with cross-functional teams
• Ensure that all external campaigns and collateral is approved from a legal, brand, and design perspective

What You’ll Bring

• 3+ years experience in project or events management
• Strong project management skills. Ability to manage multiple projects through various stages of completion
• Works well independently as well as collaboratively
• Willingness to "roll up sleeves" and pitch in
• Experience managing events (In-person, virtual, hybrid) including strategy and execution skills to shape and deploy campaigns
• Experience with problem solving and analytical skills, including developing hypotheses and synthesizing insights and recommendations
• Experience communicating recommendations to multiple stakeholders at once
• Ability to work cross-functionally and navigate a matrix organization successfully to deliver tasks within budget and on time
• Awareness to "read the room" while practicing assertiveness to task manage stakeholder and timelines
• Experience working with events metrics, i.e., survey best practices and data synthesis through survey data.

Bonus Qualifications

• ​​BA/BS degree in business, marketing, economics, or related field
• Facebook Blueprint Digital Marketing Associate Certification or other relevant Facebook Blueprint Certification
• Gaming industry experience with knowledge of gaming influencer marketing

Additional Information

This is a full-time embedded position working 100% with our client's office. This position is remote until further notice, following COVID-19 recommended SIP guidelines.

We offer competitive salaries, paid vacation, work from home (WFH) support and set-up assistance, and a wide variety of other great perks!

The fine print:

• Please include current resume and cover letter — we would like to learn more about you and your experience
• Candidates selected for next steps will be contacted
• You can learn more about working with us at Brainrider Careers

Brainrider is a place where everyone can do their best work and be themselves. We work as a team, plain and simple. We respect and value the unique characteristics, skills, and experiences of everyone, and support and champion each other to be the best we can be — for ourselves, our team, and our clients. We recognize that a diverse and inclusive workplace leads to better ideas, better solutions, and better results. And we’re here for that — and for you. We #ridetogether.

Brainrider supports Neurodiverse professionals – if you would like to apply using our neurodiverse hiring process, please contact us at [email protected].

Relocation and sponsorship are not provided.