Digital Marketing Coordinator
Digital Marketing Coordinator
About the Role
This role is a great opportunity for a recent college graduate or someone with marketing or social media experience looking to gain more! The Digital Marketing Coordinator will work to support the execution of our brand marketing plans – across social, web, and digital.
They will oversee maintenance and updates, and key responsibility areas could include but are not limited to: website updates, social media community, influencers, content development for social, project management, newsletters, contests, etc.
Hybrid role: 2-3 days in office per week.
Responsibilities
- Monitor and update social media accounts; support our social and influencer community
- Learn our voice and write engaging photo captions for Instagram and Facebook; and respond to consumer questions, comments, etc.
- Build and maintain the monthly social media calendar with inputs from Sr Manager, VP of Marketing, and other team members
- Pitch new ideas for social media, especially for channels where we are currently lacking a presence
- Research and keep team informed of competitors successes and shortcomings, as well as relevant brands that exhibit best in class social, digital, and web
- Help compile, review and communicate monthly/quarterly reports on social/digital marketing performance
- Act as asset collector and support in reorganizing the server
Support Sr Manager of Marcomm on:
- Gathering feedback from internal team, typing up meeting notes, and support timeline management
- Supporting digital programs, including but not limited to digital and social advertising, search marketing (SEO/SEM), email communications, and website design/development
- Content creation for newsletter/blog content
- Support in working alongside digital agency, providing direction and briefing
- Monitors the website, helping to catch any bugs and make edits such as to job postings, blog posts, recipes, etc.
- Admin support in booking meetings, updating status, mailings, filing, etc.
- Other marketing projects and duties as assigned
What You Bring to the Team
- 1-3 years of work experience working in social media/digital marketing at an agency or in-house
- Bachelor’s degree in Communications, Public Relations, Journalism, English, Business/Marketing, or a related field
- Passionate about social media, technology, and the ever-changing digital landscape
- Strong familiarity with social media: Instagram, TikTok, Facebook, Pinterest, YouTube, Twitter, LinkedIn, etc.
- Strong writing skills and attention to detail
- Ability to create and edit documents in Microsoft Word, PowerPoint and Excel
- Experience with timelines and/or scheduling
- Working knowledge of Google – Gmail, Drive, Calendar, etc.
- WordPress, and basic Photoshop/canva experience, a plus
Soft Skills
- Passion for marketing and the desire to learn many different areas within it
- Ability to act as a brand advocate to internal and external constituents
- Outstanding communication skills, both oral and written
- Attention to detail, ability to multi-task
- Team player who is comfortable with ambiguity + deadlines
Pursuant to Clover Sonoma’s Drug and Alcohol Free Workplace Policy, applicants to this position are required to take and pass a drug test with results satisfactory to the Company following a conditional offer of employment and before commencing work.
We value Clover Sonoma’s company culture and values and an ideal candidate would: Have an overwhelmingly positive attitude; Value and listen to other team members; Possess the aptitude for creative problem solving and critical thinking; and Have the courage to do the right thing even when difficult or unpopular.
About Clover Sonoma
Third-generation family owned and operated, Clover Sonoma is recognized as a leader at the forefront of the dairy industry. The Petaluma-based company in Northern California’s beautiful Sonoma County was the first dairy in the United States to become American Humane Certified, and hold its partnership of family-owned dairy farms to a higher standard by developing its own unique Clover Promise of Excellence. Clover Sonoma is proud to bring conscious dairy products direct from its farms to consumers. As a Certified B Corporation®, the company uses its business as a force for good, and its passionate support of animal welfare, sustainable business practices, and local community have always been hallmarks of the business. Each year the company gives back at least five percent of its profits to support these passions under its Clover Cares program. For more information, please visit www.cloversonoma.com and join the conversation on Facebook, Instagram, Twitter, Pinterest and YouTube.
Clover Sonoma is a proud equal opportunity employer. We value and embrace diversity for the benefit of our employees, our consumers, our products, our community and the planet. We are committed to building an inclusive workplace for everyone. We do not discriminate on the basis of race, color, ancestry, age, religion, marital status, disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, or any other status protected under federal, state, or local law. All employment is decided on the basis of qualifications, merit, and business need.
