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Posted October 10, 2022
Team Liquid

Talent Strategist

Team Liquid
Los Angeles, CA, USA ⚠ [Archived] No Longer Accepting Applicants

Who We Are

The global esports market generated over $1 billion in annual revenues in 2021, a 50% increase from last year, driven primarily from sponsorships and advertising to an estimated global audience of 600 million fans. Breaking records is part of the game, and we’re just getting started! Who’s we? Team Liquid (TL) is a world-renowned professional esports organization, with offices in Santa Monica, CA, and the Netherlands, also ranked as one of the top three most valuable esports organizations by Forbes. We’re currently competing in over 15 different esports titles. We’re well on our way to helping shape the world of esports, all thanks to our incredible fans, athletes, influencers, content creators, Liquid+, and Liquipedia (the world’s most extensive esports wiki).

The Opportunity

Are you an Influencer Marketing Manager with expertise in social and experiential spaces? Do you thrive in collaborative environments and have strong relationships with influencers? Would you consider yourself passionate about influencer marketing? If so, you could be a perfect fit for the Talent Strategist role currently available at Team Liquid.

In the Talent Strategist role, you will help lead and strategically plan Team Liquid’s Talent Management Department alongside the Sr. Director of Talent, working with our Sales & Partnerships team in creating concepts and opportunities for our premier athletes and influencers to act as brand advocates.

Your Day-to-day Responsibilities

  • Work closely with our partner to create influencer programs and distribution strategies that align with their overall goals and objectives.
  • Present briefs, campaign strategies, talent dossiers, and campaign results to internal teams and partner points of contact.
  • Lead research and identification of talent and collaborate on relationship management of influencer roster.
  • Establish, build and maintain deep-level relationships with new talent and key contacts within the influencer space.
  • Collaborate on influencer briefs for internal teams, partners, and influencers and stay up to date on influencer trends and relevant personalities.
  • Analyze campaigns to provide valuable insights and opportunities, including strategy development and KPI analytics.
  • Review content from talent for campaigns to ensure strategic alignment and key performance indicator achievement.
  • Collaborate on efficiently securing and managing influencers at small-to-large-scale events and ongoing content campaigns.
  • Negotiate with new and existing talent, driving deals to execution.

Ideally, You Have

  • 5+ years of experience in influencer strategy and execution with a focus on execution in the social and experiential spaces
  • Proven ability to develop meaningful influencer relationships that result in authentic collaborations between talent and brand partners
  • Proven ability to identify relevant influencers and conduct effective outreach
  • Proven ability to professionally and effectively present to and communicate with clients
  • Experience with paid social media in support of influencer campaigns
  • Proven ability to shepherd the development of legal contracts with influencers
  • Experience working with influencer and content management tools
  • Excellent written and verbal communication skills
  • Fluent in English

You'll Earn Bonus Points If You Have

  • A passion for video games, live streaming, esports, and/or gaming influencers.
  • Experience in hospitality and entertainment.
  • Experience in client relations or account management.
  • Experience working with high-profile individuals.