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Posted October 31, 2022
Tomo

VP, Marketing

Tomo
Stamford, CT, USA ⚠ [Archived] No Longer Accepting Applicants

About Tomo

Tomo believes the joy and promise of a new home should never be overshadowed by the hassle of buying one. We’re on a mission to reinvent home buying—beginning with a simpler, faster, and less expensive mortgage experience. By empowering homebuyers with technology and transparency, we’re fundamentally changing the way people buy homes.

This role is based in our Stamford, CT office, with remote work every Thursday & Friday.

The elevator pitch…

You are a mission driven, action oriented digital product marketing leader. You can strategically campaign across all channels, but have an appetite for organic and social media. You lead with positivity and resilience- no task too big nor small. You’re ready for the challenge of taking a Series A Digital Product to the moon!

This is not a Growth or Performance Marketing role. The role is designed to focus on brand, storytelling, integrated campaigns and organic marketing.

The things you'll be doing...

  • Ideate, Initiate & Launch creative tactics and campaigns to increase adoption of Tomo’s products and services - You’ll take risks
  • Storytelling by creating authentic learning moments for our home buying customers
  • Develop and manage a strategic brand calendar across all channels (organic, lifecycle, paid, social media, events) to build brand awareness
  • Strategizing and synthesizing TOMO’s voice, tone and story across all channels
  • Scrappily hunt for ways TOMO can grow exposure while staying true to our brand mission
  • Build a social media presence #TikTok #Instagram #InfluencerMarketing
  • Quickly test-and-learn. Focus on data driven experimentation to drive brand demand
  • Tap into Tomo Leaders to promote Tomo holistically- ( Employer Branding, Customer Engagement)
  • Interfacing with our Product Team for best in class branding and customer experience

The things you're a GOAT at...

  • Digital Product Marketing
  • Storytelling- you’re an expert at tone, voice and mission driven branding
  • Iterating, ideating and experimenting at crazy speed
  • Handling ambiguity (let’s flex/pivot/execute anyways!)
  • Motivating a team of creative and mission driven GOATS (currently 2 direct reports)
  • Authentically grasping attention of customers
  • Extreme focus & prioritization
  • Bringing optimism to a challenging industry

You may also have the extras...

  • Start-Up and Fin-Tech Experience
  • 12+ Years of Digital Marketing Experience
  • Social media, influencer experience

We care a lot about our Team…

Just like our ideal of anticipating the needs of our customers, we strive to provide everything our team members need to be happy, healthy, and motivated. Our package includes:

  • Free Medical, Dental and Vision Insurance Plan Options (for Teammates)
  • Generous PTO
  • Hybrid Working (In Office Mon-Wed, Remote Thurs-Fri) OR Fully Remote (Eng Roles)
  • Fully paid 12 week parental leave
  • 401(k) Retirement Plan
  • Equity
  • Tomo Swag
  • Commuter Benefits… and more!

Tomo is an Equal Opportunity Employer

Tomo is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status