starpower - Director, Entertainment and Influencer Marketing

Working at Real Chemistry and in the healthcare industry isn’t just a job for us. We got into this field for different reasons, but we all stay for the same reason – to uncover insights, make meaningful connections, infuse creativity, and improve the patient experience by transforming healthcare through AI and ideas.

Real Chemistry creates the world around modern therapies with over 2,000 talented professionals, and for the last 20+ years has, carved out its space at the intersection between healthcare, marketing and communications, data & AI, and the people at the heart of it all. We work with the top 30 pharma and biotech companies and are built for uncommon collaboration—we believe we are best together, bring together experts from a wide range of disciplines collaborate without barriers under a single, unified mission: to transform what healthcare is to what it should be. This one-of-a-kind model allows us to work in a way that better reflects how people experience healthcare—all with the intent to transform healthcare from what it is to what it should be. But we can’t do it alone – you in?

Job Summary

Real Chemistry is looking for a Director, Entertainment and Influencer Marketing join our growing team!

starpower is a strategic, pop-culture-centric entertainment and influencer marketing agency that counsels and connects brands with entertainment, sport, music, fashion and beauty Talent, Influencers and Content. We have been recognized as the bridge between Hollywood and healthcare, given our expertise and experience identifying and partnering Celebrity Talent and Influencers with brands in the healthcare industry. starpower works with client across various industries, including but not limited to CPG, Health & Wellness, Financial Services and Beverage Alcohol/Spirits.

The Director, Entertainment and Influencer Marketing role is a thought-leader and trusted advisor, you will lead Celebrity and Influencer marketing strategy development and campaign execution on behalf of Real Chemistry clients in the health & wellness , CPG, beauty and financial institution categories.

This role is a hybrid role based out of our NYC office.

What you’ll do:Account Leadership/Client Management:

• Spearhead client communications and actively participate in client calls and meetings.
• Play a pivotal role in business pitches and client presentations.
• Manage influencer and celebrity marketing campaigns across multiple accounts concurrently.
• Collaborate seamlessly with cross-functional teams to foster a cooperative work environment.
• Maintain consistent knowledge of clients and industry trends, providing thought leadership.
  
  

Talent Procurement + Campaign Management

• Lead the Celebrity and Influencer procurement process for brand partnerships against client brief, including talent needed for public relations, advertising, digital and influencer campaigns and experiential
• Includes leading internal talent casting/brainstorming sessions, conducting talent outreach to developed network of agents, managers, publicists
• Manage the vetting and background checks for prospective talent, including utilizing relevant tools/social media insights to assess brand fit
• Manage the development of client-facing materials, including scopes of work, formal offer letters, contracts and presentations
• Ability to negotiate Celebrity and Influencer partnerships from scope of work through to long form contract on behalf of brand and agency clients; includes liaising with internal business affairs and client legal teams .
• Manage talent services once campaign kicks off, including being the main liaison between talent and client/agency partner, driving the coordination of talent approvals for campaign materials, tracking talent services against agreement
• Monitor entertainment social media channels, digital news outlets, publications and broadcast channels for information relevant to clients in order to proactively provide updates, entertainment information and pitch talent led opportunities to brand, and ultimately lead negotiation to execution
  
  

Team Management:

• Lead and motivate teams to achieve high performance and productivity.
• Manage employee schedules, goals, and deadlines.
• Encourage proactive problem-solving and foster a culture of innovation.
• Adapt to changing priorities and business needs, guiding the team with resilience.
  
  

This position is a perfect fit for you if:

• Our Company values – Best Together, Impact-Obsessed, Excellence Expected, Evolve Always and Accountability with an “I” – really speak to you.
• You are adaptable, resilient, and OK with adjusting your scope, responsibilities, and focus as we grow. When things change, so do we. We’re always evolving.
• You are proactive, driven, and resourceful with strong prioritization skills and a desire to dive into the data.
• You are highly organized self-starter, able to work independently and under tight deadlines.
  
  

What You Should Have

• 7+ years of client management and talent procurement/buying experience
• I deal candidate has talent agency/management experience, and experience using talent for public relations and advertising campaigns in the brand space
• Experience interacting with brands, agencies, athletes, influencers, celebrities, agents, managers and publicists
• Passion for the business of entertainment ( tv, sports, music, fashion and beauty)
• Strong knowledge of pop-culture, including celebrities, athletes, musicians, digital talent, etc.
• Ideal candidate is creative, self-motivated, multi-tasker, a critical thinker, anticipates needs, has a sense of urgency, thrives in a fast-paced environment, is social media savvy and is detail oriented
• Must have strong written and verbal communication skills, including presenting / pitching toclients
• Knowledge of FTC guidelines
• Understanding of SAG and ability to work with signatories to confirm allocations and financial implication of allocations, manage budget and payment
• Bachelor’s degree; preferred if degree is in a relevant course of study; e.g. business administration, sports management, integrated marketing communications (marketing, PR, advertising)
  
  

Pay Range: $120,000 - 150,000

This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on job-related, non-discriminatory factors including but not limited to work experience, skills, certifications, and geographical location. The Company reserves the right to modify this pay range at any time.

Real Chemistry is proud to be Great Place to Work® certified; check out what our people shared about our culture and workplace on our Great Places to Work Profile here .

Working with HART: Since the pandemic, we have adapted to how our people told us they want to work. We have offices in cities with many employees and clients – New York, Chicago, San Francisco, Manchester, UK and London, UK – that serve as hubs where and when they need us, and we encourage employees who live less than a 45-minute commute of a Real Chemistry office to go in at least two days per week. Outside of these offices, we have regions, where people work remotely but come together quarterly for collaboration, culture and learning opportunities. We call this our Hybrid and Regional Teams approach. Real Chemistry believes we are best together – and our workplace strategy fosters connection and collaboration in person – but also supports flexibility for our people.

Real Chemistry offers a comprehensive benefit program and perks, including options for medical, dental, and vision plans, a generous 401k match, flexible PTO, and entitlement to a five-week sabbatical program after 5 years of service. Other perks include an annual wellness reimbursement, student loan debt contributions, mental wellness coaching and support, and access to more than 13,000 online classes with LinkedIn Learning. Additional benefits for those just starting or continuing with their family building journey include access to enhanced fertility support, Bright Horizons family support programs, as well as expanded paid leave for new parents including personalized coaching support through Your 4th Trimester ®. Learn more about our great benefits and perks at: https://www.realchemistry.com/... Chemistry is an Equal Opportunity employer. We continually strive to build and sustain an inclusive and equitable work environment where our employees feel empowered to leverage all they bring from their personal lived experience and professional expertise, to make our team the best in the industry. We encourage motivated and qualified applicants to apply without regard to race, color, religion, sex (including pregnancy), sexual orientation, gender identity/expression, ethnic or national origin, age, physical or mental disability, genetic information, marital information, or any other characteristic protected by federal, state, or local employment discrimination laws where Real Chemistry operates. Should you require accommodations throughout the interview process please let your recruiter know.