Brand Manager
WHAT WE ARE LOOKING FOR:
The Brand Manager will report to the Sr. Manager, Brand Marketing of the fastest growing, active nutrition lifestyle brand on the planet - Quest Nutrition. The Brand Manager will play a vital role in the continued growth of the brand by driving the core bar business and other emerging categories. This individual will collaborate with some of the most talented individuals in the industry to develop disruptive innovation - from concept to launch. The Brand Manager will help lead the thinking on how to drive breakthrough awareness and household penetration growth utilizing their business acumen, agility, and determination to influence key stakeholders and drive category-leading business growth.
KEY RESPONSIBILITIES:
• Lead development of new products from conception to launch, includes driving a cross-functional team on formulation, product feasibility validation, packaging development and sales execution, present and gain alignment from Senior Leadership through Stage Gate process
• Manage development of 360 marketing campaigns in partnership with internal teams (Creative, Digital Acceleration, Influencer Marketing) as well as external agency partners
• Drive brand strategy by leveraging consumption and panel data, financial analyses, and consumer / category/ competitive
research to understand key business opportunities and risks
• Develop and manage marketing budget, product P&Ls and monitor ROI on all marketing spend; utilize and leverage data to make informed decisions regarding marketing investments and priorities
• Coach and mentor junior team members to develop brand marketing capabilities and drive the culture
• Conduct special projects, analyses, trackers and assignments, as required
• Participate in all other miscellaneous SMPL and departmental tasks, as required
• Attend departmental/cross-functional meetings
SKILLS / KNOWLEDGE:
• Excellent interpersonal communication and leadership skills to interact with Executives and team leads at all levels
• Ability to manage projects simultaneously and adjust to changing priorities to successfully deliver on strategic priorities
• Strong analytical background: ability to leverage multiple data sources to craft concise and compelling narratives
• Deep understanding of how to interpret and build models from syndicated data such as IRI and/or Nielsen (IRI preferred)
• Comfortable working in a fast-paced, entrepreneurial environment that requires a solution-oriented mindset
• Demonstrate intellectual curiosity and strategic thinking
• Proficient in Microsoft Office: Excel and PowerPoint
BASIC QUALIFICATIONS:
• BS/BA degree, required; MBA, preferred
• Minimum 6 years progressive Marketing experience; Minimum 2 to 3 years Brand Management / Product Innovation
experience in a consumer-packaged goods company (P&L ownership, forecasting, business planning, and execution)
• Experience leading cross-functional teams (internal and agency counterparts) to set and achieve goals - Consumer Insights, Sales and Trade, Digital Marketing, Supply Chain, and Finance
• Experience managing all aspects of P&L to achieve annual plan targets
• Proven track record of building intelligent, data-driven, profit generating strategies
• Proven track record of configuring, concepting and altering consumer product portfolios
• Travel is required (25%), up to 40%, as needed
** Work is performed in a fast-paced office environment and may be stressful at times. Work may require sitting for long periods of time; it requires manual dexterity sufficient to operate a keyboard, calculator, telephone, copier and fax machine and scanner.
ABOUT SIMPLY GOOD FOODS
Simply Good Foods USA, Inc. is an operating affiliate of The Simply Good Foods Company (Nasdaq: SMPL) (“Simply Good Foods”). Simply Good Foods aims to lead the nutritious snacking movement with trusted brands that offer a variety of convenient, innovative, great-tasting, better-for-you snacks and meal replacements. Our nutritious snacking platform consists of mission-driven brands,including Atkins® and Quest®, that enable consumers to meet their nutritional goals and fuel their healthy lifestyles.
Our approach to nutrition has the potential to change lives and we’re looking for great people to join our team who are committed to providing people a more nutritious way to eat. Simply Good Foods is an equal opportunity employer. We do not discriminate on the basis of race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition,pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, or any other status protected under federal, state, or local law.
WHAT WE VALUE:
We are committed to attracting, developing and retaining a diverse workforce that infuses equity and belonging throughout our culture and business practices. We celebrate diversity and are dedicated to creating an inclusive environment for our employees.
This commitment is driven by our core values, which guide our daily interactions with one another and influence how we show up each day by creating transparency and developing trust across Team Simply, and with our vendors and external partners. Our five core values are:
• Lead with Innovation
• Act with Integrity
• Be Empowered
• Succeed through Interdependence
• Bring Passion Every Day
COMPENSATION AND BENEFITS:
The health, satisfaction and well-being of our employees are important to us and an integral part of our organization’s goals. In this spirit, we are excited to share the available compensation for this role, which includes a base salary range and an annual short-term incentive.
The CA base salary range is: $115,000 - $135,000, exclusive of benefits or additional incentives (https://www.thesimplygoodfoodscompany.com/careers). Additionally, this position is eligible for an annual short-term incentive target of 15%. If you are hired at Simply Goods Foods, your final base salary compensation will be determined based upon such factors as: geographic locations, skills, training, education and/or experience. Please keep in mind that hiring at the range maximum would not be typical in order to allow for future and continued salary growth.
Lastly, we offer a total rewards package that includes competitive compensation, and best-in-class health and wellness options. We understand that each employee’s situation is unique - Our intent is to deliver an overall benefits package that can be tailored to each employee to support their exclusive lifestyles, as well as, the needs of their families. All full-time employees and their eligible dependents have access to medical, dental and vision insurance, health reimbursement arrangement (company paid), life and disability coverage, 401(k) retirement plan, and other voluntary benefits. We offer time off benefits including vacation time, sick leave, flexible time off (for exempt positions) and paid parental leave, plus remote workdays on Monday and Friday.
--
BrainWorks is a prominent boutique executive search firm offering a 30-year track record of successfully sourcing and placing top talent. By harnessing proven strategies, collaborating with stakeholders and leveraging a diverse and talented candidate network, BrainWorks helps businesses find, attract, and ultimately hire talented professionals that create differentiated results. Our search services can be offered either on a retained or contingency basis depending on the level of commitment your unique search requires.
BrainWorks offers several distinct practice areas, each directed by a Partner with extensive experience, and knowledge of current trends and industry challenges in their specific discipline. BrainWorks practice areas include the following: Accounting & Finance; Accounting & Finance Interim; Analytics, Data Science & Data Governance; Commodities Technology & Trading; Consumer Products; CRM & Direct Marketing; Cybersecurity; Ecommerce & Digital Marketing; Human Resources; IT & Data Engineering; Market Research & Consumer Insights; Operations & Supply Chain; Private Equity & Portfolio Company Leadership; and Sales.
BrainWorks prides itself on quality, speed and GUARANTEED RESULTS, delivered through our unique QUASAR approach. When you partner with BrainWorks, your company will receive intelligence and industry expertise from consultants who are trustworthy, caring and passionate about your business needs. https://brainworksinc.com.
#LI-AP1
#LI-DNI
