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Posted August 20, 2024
The Cool Down

Social Media Manager

The Cool Down
United States Remote ⚠ [Archived] No Longer Accepting Applicants
Compensation: $80,000 to $100,000 Annually

TCD is looking for a dynamic and creative Social Media Manager to join our team. This individual will be responsible for overseeing the production of daily social content (video and static posts), ensuring that it is engaging, informative, fun, and aligned with our brand's mission. The ideal candidate will have a strong understanding of social media platforms, trends, and analytics, and will be able to create and implement strategies that bolster our online presence and foster community engagement.

You are:

  • Experienced in creating successful digital content at a major brand or publication
  • Extremely organized and able to balance multiple projects at once
  • Able to simplify and package complex topics into digestible content for a mass audience
  • Capable of engaging with high-level content strategy discussions and hands-on production tasks with great attention to detail
  • Tapped into digital and social media trends
  • A clear and effective communicator

Your day-to-day:

  • Maintain TCD’s social media presence, including overseeing the social publishing calendar, responding to comments and messages, and monitoring brand sentiment
  • Oversee the production of video and static content that makes people want to share
  • Develop and implement social growth strategies on Instagram and TikTok
  • Monitor and analyze content performance using analytics tools and adjust strategies based on insights
  • Stay current with emerging social media trends and tools, content creation techniques, and best practices to keep TCD at the forefront of digital culture
  • Collaborate with curation team to discover high-quality, engaging content to share across various social media platforms
  • Manage relationships with external video content contributors

Qualifications:

  • Bachelor’s degree in Marketing, Communications, Journalism, or a related field
  • At least 3 years of experience at a media outlet, major brand, or creator account
  • Have proven success managing social media accounts and growing an engaged audience