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Urgent!
Posted February 22, 2021
Synology

Marketing Specialist, Influencer and Media Relations

Synology
Bellevue, WA, USA ⚠ [Archived] No Longer Accepting Applicants

Data is at the heart of every industry's transformation, and this is where Synology has a profoundly important role to play. At its very core, our mission is to manage and protect the world’s data. Synology uniquely enables homes and businesses to manage, secure, and protect their data wherever access is needed from flash to disk to multiple cloud architectures - at the scale needed to accommodate the exponential data growth of the digital world.

About The Role

You will be responsible for elevating Synology’s brand image and generating awareness of our enterprise technology solutions among business decision makers via outbound media campaigns.

Responsibilities

  • Plan and execute day-to-day operations of outbound media campaigns in order to drive awareness of Synology enterprise business offering and thought leadership (e.g. media pitches, executive interviews, media-facing events, and more).
  • Generate campaign-specific collateral (e.g. press releases, product slides, solution briefs, and more) independently or with internal/external design teams.
  • Report results of marketing campaigns and proactively seek solutions to increase effectiveness and efficiency of each campaign.
  • Be the face of Synology at external media-facing events and effectively communicate our value proposition among potential customers.
  • Collaborate with Synology’s digital marketing and web development teams to deliver online exposure in conjunction with field and alliance campaigns.

Qualifications

  • BA in marketing communication, broadcast, or relevant field.
  • At least 4 years’ experience in outbound marketing, broadcast/journalist, B2B sales, or related position.
  • Proven experience coordinating outbound awareness campaigns aimed at technology decision makers.
  • Experience in cloud, data storage, enterprise networking industries major plus.
  • Strong visual communication, writing, and presentation skills. Proficiency with Adobe Creative Suite a plus.
  • Experience coordinating cross-team awareness campaigns and external events.
  • Proficiency with CRM and marketing automation tools.
  • Detail-oriented and strong analytical, problem-solving abilities.

Here at Synology, we strive to re-define what a network-attached storage (NAS) can achieve, and to bring unparalleled power and versatility that will revolutionize the way data are managed with a thoroughly new digital experience.