Sr. Manager, Influencer Marketing
Manage the Slumberland Affiliate Marketing Program and the Slumberland Influencer Marketing Program, which includes strategic development, influencer/partner identification, influencer/partner management, media execution, budgeting and reporting.Essential Functions and Accountabilities:
Management
- No direct reports. Maintains and develops relationships with affiliate partner and influencer talent and agencies as needed.
- Manage the Slumberland Affiliate Marketing Program and the Slumberland Influencer Marketing Program, which includes strategic development, influencer/partner identification, influencer/partner management, media execution, budgeting and reporting.
- Assists on creative projects like TV campaigns as needed, providing styling and creative and branding assistance.
- Assisting with brand management leadership in applying standards across the marketing department and the company as requested.
- Assisting on various projects and applying varying levels of support from leadership to thought leadership to tactical execution. Projects may include brand refresh, stager programs, community programs, PR, grand opening events, and more.
Communication/Leadership
- Communicates routinely with marketing team members and cross functional teams.
- Weekly, monthly and quarterly project reviews.
- Manage service level agreement expectations with all requestors of marketing services.
- Develop and maintain quarterly and monthly campaign, event and production calendars.
- Use and support the operating excellence tools: work structure, tactical plans, L3 directional A3, and problem solving documents.
- Participate in appropriate meetings.
- Collaborate with all necessary individuals and teams to complete tasks and facilitate improvement projects.
Analysis
- Create monthly Key Result Areas report.
Safety:
- Adheres to safety policies and practices and consistently models safe behaviors and risk reduction procedures
Non-Essential Functions
Maintains a safe and insurable driving record that will allow for driving on company business.RequirementsKnowledge & Education Requirements:Minimum 2 years working in a fast-paced advertising production environment.Physical Demands/Work Environment/Equipment:Ability to occasionally lift and/or move up to 10 pounds, and utilize senses such as vision, speech and hearing. Work primarily within a climate-controlled office environment. Occasional travel, typically to visit stores or attend relevant conferences/seminars.
