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Posted February 02, 2021
Zeno Group

Senior Account Supervisor, Influencer Marketing

Zeno Group
New York, NY, USA ⚠ [Archived] No Longer Accepting Applicants

ABOUT THE JOBWe are seeking a Senior Account Supervisor, Influencer Engagement, to lead day-to-day influencer efforts for agency clients. This role combines higher-level social influencer engagement strategy and planning with daily account management, tactical execution, content development and measurement. In this role, you will oversee junior member(s) of the brand team and report to a Vice President on the Digital team.
Specifically, this person will:

  • Understand and have a curiosity for the social influencer landscape, across all verticals (YouTube, TikTok, Instagram, blogs, etc.), and how to bring creative, dynamic solutions to your team and client that align with client objectives
  • Exhibit understanding of key client information including business strategy, industry issues, services and customers and how digital media can play an effective role
  • Conceptualize and develop influencer strategies, including content calendars and engagement protocols
  • Provide points of view on emerging influencer strategies and approaches
  • Be responsible for flawless execution of complex influencer engagement strategies, measurement and reporting
  • Manage influencer programs such as online contests, engagement campaigns, content creation and seeding and program reporting
  • Regularly coordinate with the public relations and corporate communications teams to ensure campaigns and client support are holistic
  • Act as day-to-day lead with mid- and senior-level clients, leading internal and external meetings, conference calls and brainstorms and ensuring integration with other agency partners
  • Help contribute to and lead new business pitches serving as the influencer marketing expert during presentations

ABOUT YOUYou bring fearless innovation and client management to the team. You like to have fun with your work and colleagues, and are supportive of your team. Our ideal candidate will have a proven track record of implementing social influencer campaigns across platforms, creating evergreen and campaign KPIs, measuring and reporting on results and acting as day-to-day client and program lead with the support of your team and manager.
Specifically, we're looking for:

  • 6-8 years of experience in social/digital or converged public relations with agency experience a plus
  • Intricate understanding of the role that influencer partnerships play in the client communication mix
  • Experience developing and executing influencer engagement campaigns
  • Curiosity about the social influencer landscape and ability to educate others about updates, changes, trends and opportunities
  • Ability to work effectively and provide sound counsel with lower levels of client contacts
  • Must have solid research, writing, editing, monitoring and reporting skills
  • Must have previous experience with influencer relations, social media campaign logistics and PR campaign integration
  • Must have previous agency experience

ABOUT USZeno Group is a global, integrated communications agency, born from PR. We bring together the best talent to help clients across industries and sectors navigate complex business and brand challenges brought on by an increasingly digital, always-on world. We are committed to producing work that delivers true business value for clients. We excel at helping clients recalibrate their brands, reframe their positions and – most importantly – connect and engage with people.
Two-time winner of PRWeek’s Best Place to Work, Zeno was named 2017 Mid-Size Agency of the Year and 2016 Creative Agency of the Year by the Holmes Report. Zeno also received high commendation in 2017 as International Agency of the Year. The agency was recognized at the Cannes International Festival of Creativity in 2016, winning a Gold Cannes Lion and a Bronze PR Cannes Lion. Zeno is also the unprecedented three-time winner of PRWeek's US Mid-Size Agency of the Year award. Zeno is a DJE Holdings Company.ABOUT OUR BENEFITSZeno Group offers a creative and differentiating benefits package including a variety of medical and dental choices, vacation, and sick time. We also offer a 401(k) plan, pretax flexible spending accounts, tuition assistance, a prescription drug benefit plan, a vision plan, long-term and short-term disability, life insurance and programs that support flexibility and promote work/life balance. In addition, our unique ZenoFit wellness program offers financial support to pursue the wellness activity of your choice.