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Posted March 12, 2021
Influential

Influencer Partnerships Associate

Influential
New York, NY, USA ⚠ [Archived] No Longer Accepting Applicants

Influential, an AI influencer technology and official partner of IBM Watson, is looking for an experienced and well-connected Influencer Partnerships Associate to join our Influencer Partnerships growing team. With a passion for all things social, this individual is responsible for sourcing and pitching influencers across our presale and post-sale campaign initiatives. Reporting to the Manager of Influencer Partnerships, the ideal candidate is a pop-culture aficionado who can turn the day’s events and trends into actionable insights for clients. If you thrive in a fast-paced environment, have a passion for influencers, and love presenting, this is the role for you!

We offer competitive compensation, daily catered lunches, a comprehensive benefits package, and equity options for all employees. We also have an awesome collaborative work environment and a diverse team who rocks. Ready to join?

Here’s what you’ll be doing:

  • Own the influencer sourcing process and become our resident expert on Influential's proprietary and third-party sourcing technology tools
  • Strategically identify talent and influencers for campaigns in a way that maximizes ROI and hits brand/client KPIs
  • Leverage data and insights to successfully position recommended talent to clients
  • Continue to build relationships with talent and talent managers/agents in the industry; attend industry events and meetings to keep up with current trends of the influencer landscape
  • Expand our current pipeline of content creators, identifying the potential in new talent as well as handling established talent
  • Lead influencer discussion across relevant teams; effectively communicate influencer needs and recommendations between Account Management, Campaign Management, Creative, Media Strategy, and Sales

Here's what we'd like to see:

  • Bachelor’s Degree from an accredited university
  • 3+ years of relevant experience
  • Extensive knowledge of national and international markets (beyond NYC and/or LA)
  • Sourcing experience that extends beyond social; you’re comfortable sourcing specialty talent including musicians, actors, business/tech, foodies, gamers, chefs, etc
  • Strong writing skills with the ability to compose client-facing collateral
  • You can navigate the nuances of a diverse portfolio of clients across Automotive, Beauty, CPG, Fashion, Gaming, Lifestyle, Tech, and TV/film
  • Deep knowledge of all major social platforms (Facebook, Instagram, Pinterest, TikTok, Snap, Twitter, YouTube) with relevant contacts from each platform
  • Ninja-like skills when it comes to time management, organization, and prioritization while working against tight client deadlines
  • An entrepreneurial spirit who also thinks outside their job responsibilities and can function effectively in a team environment or independently

Bonus points if:

  • You have experience at a startup
  • You get excited about new tech

About Influential

Influential is an AI-powered social data and conversion technology. Leveraging a network of over 3 Million social media influencers, Influential's technology powers seamless talent discovery, comprehensive brand safety, and creative and execution services. Through strategic partnerships with first and third-party data providers, Influential's Optimized Paid Media offering enables bespoke targeting and measurement solutions, including both online and offline attribution, such as sales lift, TV tune-in lift, foot traffic, as well as brand lift studies. Influential works with Fortune 500 brands, including Walmart, McDonald’s, Pepsi, NFL, Nestlé, General Mills, Toyota, Samsung, and Sony Pictures. With offices in Los Angeles, NYC, and Las Vegas, Influential is a developer partner of IBM Watson, a strategic partner of WME and Oracle, and a Facebook and Instagram Marketing Partner. Influential is proud to be an Equal Opportunity employer.