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Posted April 19, 2021
The Brand Collective, Inc.

Digital Marketing Manager

The Brand Collective, Inc.
Miami, FL, USA ⚠ [Archived] No Longer Accepting Applicants
Compensation: $55,000 to $65,000 Annually

The Brand Collective is a full-service Branding/Web/Marketing/PR & Events Agency located in Miami, Florida specialized in working alongside hospitality and lifestyle brands and driven to create authentic brand experiences through design, strategy, digital, media, influencer marketing, content development, social media and public relations. We are currently looking for a Digital Marketing Manager, to join our team.

The Digital Marketing Manager should be a leader and a strategic thinker who is passionate about consistently delivering amazing digital marketing experiences for our clients. The selected candidate will need to inspire, guide and lead a team marketing professionals while looking for ways to also grow our service offering. The ideal candidate will be an efficient multi-tasker that will be highly skilled in defining and executing marketing campaigns based on brand and creative strategy. We are looking for someone that will be outgoing, engaged and have a passion for our industry as well as an insatiable desire to create, continue to learn and explore emerging trends while aligning with our core mantra:

We are modern day storytellers, telling stories through beautiful design, words, and thought. Immersed in culture and art, we live to create intuitive brand connections and iconic brands.

Key Competencies & Responsibilities:

• Leads the digital marketing department as the team manager and oversees the delegation, development, and deployment of all marketing campaigns and projects alongside the branding and web departments;

• Shows leadership qualities, provides team motivation, inspiration and clearly communicates the artistic and strategic vision and values of the agency to all team members;

• Ability to work on multiple projects at one time while managing time efficiently;

• Advanced knowledge of email campaign platforms (Constant Contact, Klaviyo, Mailchimp), SEO practices (Raven Tools, Google Analytics), social media platforms, influencer and media campaigns;

• Experience in working with brand planning and analytics to identify the most important audiences and key consumer touch points;

• Skilled in communicating through copy writing and brand storytelling;

• Maintains best practices for file and server management, including the consistent application of naming conventions, project workflow tools and file/folder organization;

• Ensures the timely development and execution of plans, campaigns, and projects to assure visuals, earnings, growth, and agency goals are achieved;

• Inspire the team and client to be creatively progressive through fresh and inventive visual work

and maintains the agency’s standards of creative excellence to produce high performing campaigns;

• Responsible for evaluating agency processes, work flow, rate card, award submissions, agency growth planning (West Coast Opening), and implementing changes as needed;

AN AMAZING OPPORTUNITY TO WORK ALONGSIDE AN AWARD-WINNING TEAM

Skill Qualifications:

  • The right candidate will have 3-5 years of experience in an agency environment - Proven record of expertise with software applications and tools;
  • Strong familiarity with branding and solid understanding of advertisement copywriting;
  • Communication, negotiation and relationship-building skills;
  • Project management skills, strong operational abilities, and demonstrated leadership and supervisory qualifications;
  • Ability to work on multiple projects simultaneously in a fast-paced environment;
  • MUST be a uniquely creative individual and conceptual thinker with out-of-the-box ideas and not looking to conform to the norm;
  • Excellent presentation skills, can present to both clients and peers;
  • Passion and understanding for progressive innovative trends and technologies;
  • Must be self-motivated, enthusiastic and show a willingness to go the extra mile to deliver an amazing project, amazing work ethic;
  • Outgoing, energetic and able to communicate clearly with teams;
  • Reliability and discretion: you will often learn of confidential matters;
  • Print experience necessary;
  • Project budgeting skills;
  • Excellent reporting skills;
  • Multiple languages a plus.

Employment Type

Full-time